Almost every marketer builds content with an aim to rank well on SERPs. However, 54% of B2B marketers and 50% of B2C marketers believe that building content that creates opportunity for engagement is one of the biggest content marketing challenges.

But why is that? Because not every piece of SEO content is powerful enough to engage and entertain people and motivate them to spend at your site! After all, what’s the point of building a content that isn’t really able to convert those who are reading it?

But creating such content is no mean feat.
We’re sure you’re wondering:
“Where do I find ideas and best practices to build content that works wonders for my business?”

Taking a cue from SEO maestro Brian Dean’s expertise, they bring to you a carefully compiled list of 7 SEO copywriting tips that will help you build content in order to please your readers as well the search engines.

Read Article in full on  the SEM Rush Blog  and  follow the author Gaurav Kumar Gupta on Twitter.